Frédéric Jallat, PhD is currently Professor, Head of the Marketing Department and Academic co-Director of the graduate program in Pharmaceutical & Bio-Techs Management at the European School of Management (ESCP Europe) in Paris, France.In the past, he created and developed the graduate program in ...
Business en Management, Marketing en Branding
Frédéric Jallat, PhD is currently Professor, Head of the Marketing Department and Academic co-Director of the graduate program in Pharmaceutical & Bio-Techs Management at the European School of Management (ESCP Europe) in Paris, France.
In the past, he created and developed the graduate program in International Business and Projects Management at ESCP Europe and the graduate program in Marketing at the Graduate School of Business (ESA) in Beirut, Lebanon.
He received his Master degree from the University Panthéon-Sorbonne, France and a Ph.D. degree in Management Sciences and Business Administration from University Aix-Marseille III and ESSEC, France. He has been a visiting faculty and a visiting professor in five continents at over twenty universities and research institutions including New York University, Stanford University, The University of Texas at Austin, Thammasat University, Bocconi University and the Foreign Trade Academy of Russia.
Professor Jallat has been the recipient of a number of research scholarships and distinctions, most notably: Research Fellow of the Center for International Business and Economic Growth, Rochester Institute of Technology, Research Fellow of the Italian Research Council, French Government Scholarship, Member of the Board of Country Directors, International Management Development Association, Member of the National Commission on Business Education and Training, French Ministry of Education. He received five International Research Grants and a Dissertation Grant from the French Foundation for Management Education and a PhD. award from ESSEC.
Prior to his appointment at ESCP Europe, dr. Jallat has served as a business consultant and academic coordinator in Marketing for the undergraduate program in Economic and Social Sciences at the University Panthéon-Sorbonne, France.
Dr. Jallat serves as an editorial board member for the Journal of Relationship Marketing, Journal of Macromarketing, Journal of Euro-Marketing and Journal of Transnational Management Development, USA and Revue Française du Marketing, France. He serves also as a review board member for the Journal of Product & Brand Management, USA and Revue Française de Gestion, France. He is an author/co-author of fifteen books and book chapters and of over thirty ranked academic articles in a variety of journals around the world. Professor Jallat is a member of the scientific committee for the MBA programs at ESCP Europe and a Professor in the graduate program in Strategy at Conservatoire National des Arts et Métiers (CNAM), France.
His research, teaching and consulting activities mainly focus on four different topics: Services Marketing and Management, Customer Relationship and Customer Value Management, Reframing Business and Competitive Evaluation, Cross-Cultural Management.