About
Jeroen Dontje
Jeroen is a creative director, author, dreamer, disruptor and an energetic, inspirational speaker. With 25 years of experience in marketing, advertising and creation, he has developed a unique perspective on how to make more impact in the areas of creativity, marketing, media, leadership and entrepreneurship.
He shares this vision through keynotes and workshops, offers customized and in-house coaching for creative and marketing projects. Always with fresh perspectives and powerful insights.
To go from gold leaf to pure gold in leadership, marketing and creativity will require you to fathom authenticity, pivot perspectives and master insight thinking.
His passion for, and belief in, the quartet of creativity, insights, authenticity and storytelling is second to none.
As former Head of Global Creative Development at Endemol International, Jeroen has been responsible for the creation of many international media and TV formats. Including the American FOX TV show ‘bullseye’. He authored the top 25 book ‘De dag na de brainstorm‘. As Creative Lead of several advertising agencies, he is winner of a dozen awards and has appeared on both small and large stages worldwide, from Los Angeles to Shanghai.
1. Be Real! How Authenticity Strengthens Leadership, Culture and Positioning
At a time when trust is crucial both inside and outside organizations, Jeroen Dontje offers a powerful approach to authentic leadership. Based on his innovative EVA methodology (Essence, Values, Authenticity), he shows how leaders and organizations can remain authentic both internally in their culture and externally in their communication and positioning.
2. The Little Secret of Great Creativity: How Insights Can Add Magic to Your Brand
In this presentation, Jeroen Dontje shares an innovative approach to creativity and marketing communications. He explains how deep consumer insights not only transform creative processes, but are key to creating magical and impactful campaigns.
By understanding the ‘why’, ‘what’ and ‘how’ behind consumer needs and behaviors, brands can connect more strongly with their target audience and remain distinctive in a competitive marketplace.
3. Stop Throwing Out 30% of Your Marketing Budget: Here's How to Optimize Collaboration with Creative Agencies
Did you know that companies waste an average of 30% of their marketing budget due to inefficient collaboration with creative agencies? This problem is often not just in the execution, but starts at the basics: the briefing, communication and collaborative process.
In this keynote, Jeroen Dontje reveals, based on his years of experience in marketing and creative, how organizations can reduce this waste and take their collaboration with creative agencies to the next level.
4. You're Three Circles Away from Awesomeness!
In today’s fast-paced world, navigating complexity requires powerful yet simple tools. This talk, is based on the timeless Venn diagram. Discover how this classic tool from the 1880s can be the key to solving modern problems. The presentation itself, of course, is built around a Venn diagram.
We explore its unexpected relevance by highlighting each of the three circles: Simplifying Complex Problems, Generating More Ideas, and Getting People on Board.