André Meiresonne

About André Meiresonne

André Meiresonne has experienced crisis himself, but knows it does not have to be a negative lesson. A crisis offers the ultimate chance to transform. Urgency is called for, because when a crisis presents itself, resistance tends to be omitted. It is a prime opportunity to achieve profound changes. A famous example is the Ahold-drama from 2003. Albert Heijn has used this opportunity to become a better company because they went back to their origins to add new value to the company. André applies these lessons to the economic crisis as no other. He shows that change is not easy, but it is necessary.André Meiresonne has worked at various organizations dedicated to training and education, including de Baak, Bout & Partners and as a teacher at Ik en de Anderen. He has a degree as a government lawyer and has almost twenty years of experience as a manager in communications, sponsoring and marketing – in big or small, profit and non-profit, national and international organizations, including KPN and Weleda.In 2006 he published ‘ZIN! Leading to yourself and others. A book about organization and leading to yourself and others. Dr. Jorrit de Jong, Hardvard University, says: ‘A respite to see and read something authentic among all the other clichéd management literature out there. In 2008 he published a personal book about dealing with setbacks called ‘VRIJ! Live your own life. Prof. Paul de Blot, Nyenrode wrote about this book: “An approachable book about spirituality for everyday life.”When confronted with setbacks, André Meiresonne acts as a guide and a team player. He frequently publishes in NRC Handelsblad, Financieele Dagblad and Trouw and is also a columnist for the Tijdschrift voor Management en the Business Spiritualiteit Magazine Nyenrode. He helps people with their personal lives through conversation since 2015.The favorite subjects of André Meiresonne are authenticity, good spirits in the workplace, the use of crisis and transformation, changing from the inside out, inspiration and meaningfulness. He also possesses vast knowledge about social developments, governance, politics and leadership. He speaks from his own experience and invites everyone to share his or her own experiences.