Flore Vasseur

About Flore Vasseur

Flore Vasseur watches the fault lines of a world that believed in infinite growth, and sets out to tell the story of what is emerging in its place. A graduate of HEC, she became an entrepreneur in New York at the age of twenty four. There, she lived through the dot-com bubble, the September 11 attacks and the first gaping cracks in a capitalist system running out of breath. That experience pushed her to change course, to understand the end of one world and the emergence of another.

Since then, her writing, novels, articles and columns alike, has taken aim at the madness of a world built on finance, technology and the belief in limitless growth. She questions our relationship to comfort, to elites, and our indifference in the face of shrinking freedoms.

Close to whistleblowers, she travelled to Moscow to direct the documentary Meeting Snowden with the former NSA contractor. Her first feature film, Bigger Than Us, follows young people around the world committed to repairing it. Released in 57 countries, the film was carried by an unprecedented impact campaign, with more than 4,500 citizen screenings in France and 600 organised debates.

Her latest book, Et maintenant que faisons-nous?, is published by Grasset. Her work explores free will, commitment and courage, along with the desire to live and to live with dignity.

To stay free, she founded Big Mother Productions, a studio that creates and produces content with strong societal impact (documentaries, series, books, podcasts, articles). Her goal is clear, to help build a positive, aspirational narrative for the present and the future, carried by those who are shaping it. Content is only the starting point, what matters is the impact on audiences, and above all, on the ones who matter most, children.