Inspire, Motivate & Activate
Simone Batelaan is a presenter, producer, and (personal) trainer. She gets people moving - physically, mentally, and socially - and creates connections through stories, interaction, and insights that resonate.
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Simone Batelaan is a presenter, producer, and personal trainer, with a unique combination of international experience, athletic achievements, and communication expertise. At the age of 17, she left for South America, where she worked as a social worker in Argentina and a journalist in Bolivia. This early experience taught her to listen, connect, and create impact, skills that have since become the core of her work.
At 23, she found herself in Tanzania, where she researched the financial position of women. This project provided her with deep insights into societal structures and economic inequality and strengthened her commitment to social issues.
Simone earned a Bachelor’s degree in American Studies and a Master’s degree in Communication Sciences, supplemented with journalistic studies and international consultancy projects, including in China. Her career has taken her through Hunkemöller, Decathlon, and international projects in Madrid, where she developed in the fields of marketing, diversity & inclusion, and e-commerce strategies. These experiences now come to life in her company Soy Simone, where presenting, communication, coaching, and sports converge.
Sports play a central role in her life: from competitive rowing and marathons to soccer, padel, crossfit, and winter sports. She translates this discipline into vitality, leadership, and team dynamics in her work. Simone is frequently seen as a moderator, host, and reporter at events for both corporate and governmental organizations, including ministries and EU-related panels. She translates complex themes such as entrepreneurship, innovation, digital developments, health, community-building, and the maritime sector into accessible and interactive presentations. She gets groups moving through her energy, curiosity, and ability to connect.
If you think your dreams are crazy, show them what crazy dreams can do
After a trip around the world, Simone is back in the Netherlands, full of new inspiration and stories. She is currently deepening her knowledge at MILO, the training institute for ambitious personal trainers and athletes. There, she explores the wonderful world of biomechanics and the human body, which she combines with her consultancy experience to provide practical, effective training and guidance.
Her mission is clear: to inspire, motivate, and activate people through stories that resonate, create movement in communities and organizations, and bring about lasting change.
In this eye-opening keynote, Simone Batelaan takes the audience into the paradox of our time: while €1.6 billion was spent on advertising by hospitality, retail, and real estate in the Netherlands in one year, only €385 million was invested in health promotion.
This means that for every euro invested in health, approximately 4 euros are spent to make us consume more, often unhealthily. The alcohol and food industries also invest heavily to influence behaviour, while resources for prevention are limited.
For some, this feels hopeless: “We are slaves to our environment.” For others, it is a reason to take action: it is possible to help people take better care of themselves. Simone shows how trainers and coaches bring about real change. Not by writing schedules or counting calories, but by coaching behaviour, creating a supportive environment, and imparting knowledge, so people build self-confidence and make conscious choices.
This keynote combines economic insights, social reality, and concrete tools, showing how individuals, trainers, and organisations can make a difference in an environment that often still works against healthy choices.
Simone takes the audience on an engaging journey through her experiences in South America, Africa, China, Europe, and during her world travels. She shows how cultures and communities function worldwide and what lessons this offers for communication, collaboration, motivation, and successful (re)integration into new environments. With powerful storytelling, inspiring examples, and practical insights, she demonstrates how to create connections, mobilise people, and make an impact – both individually and in teams.
An inspiring keynote on the gender gap in medical science and health. Simone explains why much research is still focused on men, from animal testing to clinical studies, and how this affects women – from menstruation, PCOS, and endometriosis to cardiovascular diseases and menopause. She also highlights the economic and social consequences: investing in women is not a cost, but yields enormous benefits for individuals, organisations, and society.
Concrete action points: count women, study women, care for women, include all women, invest in women.
A keynote on how individuals and teams can discover and utilise their unique potential. Simone shows that motivation is not just about willpower, but about understanding yourself: your talents, your values, and how you can align your daily activities with what brings you joy and the value you want to add.
With inviting insights, authentic examples, and inspiring exercises, she teaches how to present yourself powerfully, return to your core, and thus make a real impact – at work, in teams, and in your life.
An enlightening keynote that takes you on a journey through the female body and life stages, from menstruation to menopause. Simone links science to sport and movement, discusses hormonal fluctuations, premenstrual syndrome, and menopause, and shows how women can understand their bodies, improve performance, and keep their internal battery charged.
Including insights on how FemTech and AI can contribute to personalised health and well-being.
Simone highlights how sport and movement not only promote physical well-being but also enhance mental resilience, social connection, and team dynamics. She links science to personal experience and shows how communities and organisations can benefit from a culture of movement.
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