Customer-Centric Leadership | Customer Focus
Sydney speaks about organizations that are great to work for and enjoyable to buy from. He takes the stage 80 times a year with his keynotes.
Our consultants would be happy to advise you on how best to tailor the narrative to your specific target audience.
Sydney Brouwer has known since the 8th-grade musical: his place is on stage. As the host of the final play, he had no idea what a career was, let alone that you could build one on speaking. Twenty years later, he is doing just that: speaking on business stages over 80 times a year. And with an average rating of 8.9, it proves to be the right career path for him.
Sydney speaks about organizations that are great to work for and enjoyable to buy from. How do you become that, and how do you maintain it in the future? His presentations touch on customer focus, innovation, and change. Sydney has written three books on customer focus, hosts the podcast ‘Over Klanten Gesproken’, and is a familiar face at conferences and events with his keynotes.
His style? Lots of energy, plenty of interaction, and a lot of humor. No management jargon or empty models, but stories that resonate and insights that stick. In his latest narrative, ‘Beter dan Bedacht’, he shows how organizations can better navigate a world that is uncertain and unpredictable. Not by planning even tighter, but by improvising, experimenting, and making room for the unexpected.
Sydney encourages his audience to look differently, think differently, and talk about it long after. With a big smile on his face.
“Investing in a better customer experience is not the fastest and easiest way to more revenue and profit. It is, however, the best and most sustainable.”
The customer is king. But if the king suddenly becomes your customer, you will view your customer focus and experience very differently. This thought experiment is central to this session.
Also available as a workshop.
How can managers inspire others to work with a customer focus? Why does customer focus begin in the boardroom?
Also available as a masterclass.
You only truly know what customers want when you start trying. In this presentation, Sydney teaches you how to experiment for a better customer experience.
An inspiring keynote about unexpectedly good results in a world where plans rarely go as planned.
What does a customer experience look like that turns customers into fans and makes them talk about you?
Excellent service delivery at municipalities and other government institutions. What does that look like?
Also available as a workshop.
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