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Speakers
© Katja Fotografeert
Crisis and Reputation Management

Alex de Vries

Alex de Vries is one of the most experienced speakers on crisis and reputation management. With his endless enthusiasm, he helps companies and executives rise above themselves.

Languages:
Employability:
Dagvoorzitter,Keynote spreker
Employability:
Dagvoorzitter,Keynote spreker,

Specialist Subjects

1. What is a crisis and how do you prevent it?

Many companies and organisations are caught off guard by a crisis and realise too late the reputational risks they face. Alex explains what you can do in terms of prevention and awareness within your company or organisation to pick up critical signals earlier. And thus prevent a crisis and reputational damage. With a practical exercise, he challenges his audience.

2. Crisis management and leadership go hand in hand

Never waste a good crisis, is the well-known saying. Yet the opposite is true for most top managers and executives. When their reputation is under fire, they often react emotionally and defensively about so much ‘injustice’ and ‘criticism’. Alex explains how he helps them to look more from the outside in and take their responsibility as a leader.

3. Proactive communication really works

Experience shows that proactive and open communication during a crisis is the best approach. Take control of your own narrative to positively influence the perception. With only one goal, to ensure the survival of your own organisation. Alex demonstrates with current crisis examples how to do this.

4. Building trust

We stop daily at a red traffic light and expect the same from other road users. That’s called trust. The same applies to a company. Customers and other stakeholders expect all sorts of things from you every day. And they are happy to work with you if they trust you. How do you manage your reputation effectively in a dynamic, online society? A society where critical citizens, consumers, and others are constantly in conversation with each other and facts are increasingly overshadowed. Alex provides valuable tips.

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