Sakina M’sa

About Sakina M’sa

Graduated from the Higher Institute of Fashion in Marseille, she partners with a fashion industrialist for a classic distribution of her products. A former talent from the suburbs, she decides to launch a solidarity fashion project with a group of women from the neighborhoods participating in her social fabric workshops. The challenge is to dream that a Jean-Paul Gaultier or an Yves Saint-Laurent would decide to become social and solidarity economy enterprises.

Following this, she chooses to personally engage her brand while having a solidarity activity on the side, as a hobby. She creates several co-branding collections for: the Accor group, La Redoute, 3 Suisses, Puma.

Her talent as a creator has been recognized with several awards: Grand Prix de la Création de la Ville de Paris, Grand Prix de la Biennale du Design de Saint-Étienne…

She is also a curator of exhibitions, including Bleutotype at 104, L’étoffe des Héroïnes at the Petit Palais Museum of Fine Arts of the City of Paris, and a curator commissioned by Olivier Poivre d’Arvor for Culture France through the competition “Africa is in Fashion”.

Since 2006, she has signed several collections as an artistic director for her eponymous brand.

She is involved in various associations and in the project “For a Fashion Ecosystem” led by the integration company TREVO, to whom she has ceded the rights to use her brand.