Organizational Development | Communication | Reputation
Jeroen Duijvestijn is an expert in the field of reputation and issue management. He assists executives, boards, and communication teams of organizations in strengthening their reputation, gaining control over stakeholder expectations, and dealing with social and political pressure.
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Jeroen worked for the Tax and Customs Administration, where he advised the civil service leadership on the necessary cultural change following the Childcare Benefits Affair. At the Child Protection Board, he was instrumental in the shift towards proactive communication with stakeholders and a constructive relationship with the media. As an issue and reputation manager at Statistics Netherlands (CBS), he recently laid the foundation for integrated reputation management.
Previously, Jeroen was the Manager of Identity and Reputation at Coöperatie VGZ, where he consistently placed stakeholders at the center of corporate communication. This approach was awarded multiple (inter)national prizes, including the FEIEA Award for Best Internal Branding Strategy.
As an independent consultant and sought-after speaker, Jeroen is primarily engaged by organizations operating in complex environments and under significant public, political, and social pressure. In his lectures and workshops, he combines his expertise with experience and real-world cases, providing participants with concrete tools to manage reputation risks, effectively handle social issues, and engage constructively with stakeholders.
Reputation management is increasingly important for organisations. But how do you develop a reputation strategy? How do you measure an organisation’s reputation? And how do you deal with acute threats to your reputation? In this lecture, I will address these topics, focusing on the specific challenges of your organisation.
Empathy is often associated with gentleness and weakness, but as numerous scientific studies show, it is an important success factor. Especially when building mutually rewarding relationships with stakeholders, the ability to understand their expectations and perceptions is crucial. In this lecture, I will discuss how you can practically apply empathy in your communication and dialogue with employees, customers, and other stakeholders.
Often, communication focuses on the outside world, while it is equally important that all employees know what the organisation stands for and that leadership is ‘aligned’ regarding strategic priorities. A nice slogan is not enough for this. In this lecture, I will discuss what is actually needed.
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