Business Innovation | Consumption Trends | Storytelling | AI
Gunnar Brune is an AI-Evangelist, business consultant and author. He gives speeches and workshops on the application of Artificial Intelligence (AI), Business Innovation, Trends and Storytelling.
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Gunnar Brune is an AI-Evangelist, business consultant and author. He gives speeches and workshops on the application of Artificial Intelligence (AI), Business Innovation, Trends and Storytelling. In his new book “Künstliche Intelligenz heute” (12/2023) he explores the use of AI in Business, Health and Science. He is part of the Network AI.HAMBURG that promotes the use of AI in Business and Society. He is the founder of the consultancy TRICOLORE Marketing and the storytelling agency NARRATIVE IMPACT.
Gunnar Brune works with his consultancies in the fields of business development, strategy and marketing for clients in many industries. These include Artificial Intelligence, Industrial Production, Food, Groceries, Legal and many more. Prior to building his first own consultancy he was Managing Director of the German branch of the International Advertising Network Lowe.
Gunnar Brune is also the co-founder of the NEPTUN Crossmedia Award, leads the jury of the BESTSELLER Award for the bestselling new products in groceries, is member of the jury for the INNOVATION Award for the most innovative company in FMCG and the jury of the SWEETIE Award for the best innovations in Sweets.
Gunnar Brune invites his audiences to think beyond the daily buzzwords, to embrace new perspectives and to engage in inspiring conversations.
Gunnar Brune’s speeches, talks and workshops on AI are concentrated on the following topics: Business Innovation, Artificial Intelligence, Consumption Trends and Storytelling. He adds industry specific knowledge in Digitization, Production, Retail, Agriculture, Food, Mobility and Automotive, Advertising, PR, Media, and Political Communications into the mix.
Artificial Intelligence (AI) and Chat GPT dominate today’s headlines. But AI is more than ChatGPT and too many are led by the MISCONCEPTION of AI being a primarily dangerous technology. More knowledge can help to embrace AI as a POWERFUL TOOL that we all can benefit from. This is especially important today, as new technologies make the ADVANTAGES of AI like greater speed, higher efficiency and faster innovation accessible for all.
Business is driven by innovation like never before. Innovation in Technology, Innovation in Services, Innovation in Products, Innovation for New Work. Companies have to embrace a creative mindset of “thinking and doing” to build their business in changing environments. Companies can do that, if they activate their full potential, the power of data and technology and the creativity of their workforce.
Change is permanent, especially in consumption. Change offers opportunities to beat the competition and connect with new target groups and clients. Gunnar Brune takes his audiences on a journey to really understand the latest trends, welcome new perspectives and get an idea of the future that is to come.
Storytelling is more than a buzzword. Storytelling is a set of tools to unlock the power of stories. Human beings feel, think and act in stories. Great stories can create loyal customers. Impactful Narratives can bond teams together and direct a workforce towards business goals. Understanding the power of storytelling puts a complete new set of tools in your belt.
Gunnar Brune hat die Teilnehmer als Marketingexperte mit seinem Vortrag und der anschließenden Fragerunde in die Problematik von Werbeverboten eingeführt.
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Gunnar Brune hat uns und unserem Publikum aus der faszinierenden Welt der Generativen KI berichtet
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