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Speakers
From promise to action.

prof. dr. Jean-Claude Larreche

Jean-Claude Larreche is Professor at INSEAD and holder of the Alfred H. Heineken Chair. His latest book The Momentum Effect: How to Ignite Exceptional Growth has been published in in May 2008 by...

Talen:
Inzetbaarheid:
Keynote spreker

Topics

Onderwerpen

1. Growth: Momentum Strategy for efficient growth
2. Strategic Marketing
3. Global Branding
4. Momentum Leadership: Mobilizing for growth
5. Customer Focus

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